HOW TO WRITE CHAPTER THREE OF YOUR RESEARCH PROJECT (RESEARCH METHODOLOGY)

HOW TO WRITE CHAPTER THREE OF YOUR RESEARCH PROJECT (RESEARCH METHODOLOGY)


Chapter three of the research project or the research methodology is another significant part of the research project writing. In developing the chapter three of the research project, you state the research method you wish to adopt, the instruments to be used, where you will collect your data and how you collected it.

This chapter explains the different methods to be used in the research project. Here you mention the procedures and strategies you will employ in the study such as research design, research area (area of the study), the population of the study, etc.

You also tell the reader why you chose a particular method, how you planned to analyze your data. Your methodology should be written in a simple language such that other researchers can follow the method and arrive at the same conclusion or findings.

You can choose a survey design when you want to survey a particular location or behavior by administering instruments such as structured questionnaires, interview or experimental; if you intend manipulating some variables.

The purpose of chapter three (research methodology) is to give an experienced investigator enough information to replicate the study. Some supervisors do not understand this and require students to write what is, in effect, a textbook.

A research design is used to structure the research and to show how all of the major parts of the research project, including the sample, measures, and methods of assignment, work together to address the central research questions in the study. The chapter should begin with a paragraph reiterating the purpose of the study.

It is very important that before choosing a method, try and ask yourself the following questions:

Will I generate enough information that will help me to solve the research problem by adopting this method?

For instance, you are attempting to identify the influence of personality on a road accident, you may wish to look at different personality types, you may also look at accident records from the FRSC, you may also wish to look at the personality of drivers that are accident victims, once you adopt this method, you are already doing a survey, and that becomes your methodology.

Your methodology should aim to provide you with the information to allow you to come to some conclusions about the personalities that are susceptible to a road accident or those personality types that are likely to have a road accident. The following subjects may or may not be in the order required by a particular institution of higher education, but all of the subjects constitute a defensible methodology chapter.

HOW TO WRITE CHAPTER THREE OF YOUR RESEARCH PROJECT - WRITING A RESEARCH DESIGN

 

A qualitative study does not have variables. A scientific study has variables, which are sometimes mentioned in Chapter 1 and defined in more depth in Chapter 3. Spell out the independent and dependent, variables. An unfortunate trend in some institutions is to repeat the research questions and/or hypotheses in both Chapter 1 and Chapter 3. Sometimes an operational statement of the research hypotheses in the null form is given to set the stage for later statistical inferences. In a quantitative study, state the level of significance that will be used to accept or reject the hypotheses.

Pilot Study

In a quantitative study, a survey instrument that the researcher designed needs a pilot study to validate the effectiveness of the instrument, and the value of the questions to elicit the right information to answer the primary research questions in. In a scientific study, a pilot study may precede the main observation to correct any problems with the instrumentation or other elements in the data collection technique. Describe the pilot study as it relates to the research design, development of the instrument, data collection procedures, or characteristics of the sample.

Instruments

In a research study, the instrument used to collect data may be created by the researcher or based on an existing instrument. If the instrument is a researcher created, the process used to select the questions should be described and justified. If an existing instrument is used, the background of the instrument is described including who originated it and what measures were used to validate it.

If a Likert scale is used, the scale should be described. If the study involves interviews, an interview protocol should be developed that will result in a consistent process of data collection across all interviews. Two types of questions are found in an interview protocol: the primary research questions, which are not asked of the participants, and the interview questions that are based on the primary research questions and are asked of the participants.

Procedure

In a qualitative study, this is the section where most of the appendices are itemized, starting with letters of permission to conduct the study and letters of invitation to participate with the attached consent forms. Sample: this has to do with the number of your participants or subjects as the case may be. Analysis (how are you planning to analyze the results?)

HOW TO WRITE CHAPTER THREE OF YOUR RESEARCH PROJECT – EFFECTIVE GUIDE AND METHODOLOGY SAMPLES

 

This chapter deals effectively with the research methods to be adopted in conducting the research, and it is organized under the following sub-headings:

  1. Research Design
  2. Area of Study
  3. The population of the Study
  4. Sample and Sampling Techniques
  5. Instruments for Data Collection
  6. The validity of the Instrument
  7. Reliability of the Instrument
  8. Administration of the instruments
  9. Scoring the instruments
  10. Method of Data Collection
  11. Method of Data Analysis

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Research Design:

This has to do with the structure of the research instrument to be used in collecting data. It could be in sections depending on different variables that form the construct for the entire topic of the research problems. A reliable instrument with a wrong research design will adversely affect the reliability and generalization of the research. The choice of design suitable for each research is determined by many factors among which are: kind of research, research hypothesis, the scope of the research, and the sensitive nature of the research

.

Area of Study:

 

Research Area; this has to do with the geographical environment of the study area where the places are located, the historical background when necessary and commercial activities of that geographical area. For example, the area of the study is Ebonyi State University. At the creation of Ebonyi State in 1996, the Abakaliki campus of the then ESUT was upgraded to Ebonyi State University College by Edict no. 5 of Ebonyi State, 1998 still affiliated to ESUT with Prof. Fidelis Ogah, former ESUT Deputy Vice-Chancellor as the first Rector. In 1997, the Faculty of Applied and Natural Sciences with 8 departments was added to the fledging University and later in 1998 when the ESUT Pre-Science Programme was relocated to Nsukka, the EBSUC Pre-Degree School commenced lectures in both Science and Arts in replacement of the former. This study focused on the students of the Business Education department at Ebonyi state university.

The population of the Study

 

The population is regarded in research work as the type of people and the group of people under investigation. It has to be specific or specified. For example educational study teachers in Lagos state. Once the population is chosen, the next thing is to choose the samples from the population.

According to Uma (2007), the population is referred to as the totality of items or object which the researcher is interested in. It can also be the total number of people in an area of study. Hence, the population of this study comprised of all the students in the department of Business Education, Ebonyi State University which is made up of year one to four totaling 482. The actual number for the study was ascertained using Yaro-Yamane's formula which stated thus:

n   =        N

1-N (e)2

Where;

N is the Population

1 is constant

e is the error margin

Then, n   =         482

1+482(0.05)2

482

1+1.16

=  482

2.16

= 214.35 approximately 214

Sample and sampling technique:

 

It may not be possible to reach out to the number of people that form the entire population for the study to either interview, observe or serve them with copies of questionnaire. To be realistic, the sample should be up to 20% of the total population. Two sampling techniques are popular among all the sampling techniques. These are random and stratified random sampling techniques. (A). in Random Sampling, the writers select any specific number from a place like a school, village, etc. (B). In Stratified Random Sampling, one has to indicate a specific number from a stratum which could be a group of people according to age, qualification, etc. or different groups from a different location and different consideration attached.

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Instruments for Data Collection:

 

This is a device or different devices used in collecting data. Example: interview, questionnaire, checklist, etc. instrument is prepared in sets or subsections, each set should be an entity thus asking questions about a particular variable to be tested after collecting data. The type of instrument used will determine the responses expected. All questions should be well set so as to determine the reliability of the instrument.

The validity of the Instrument

 

This has to do with different measures in order to determine the validity and reliability of the research instrument. For example, presenting the drafted questionnaire to the supervisor for scrutiny. Giving the questionnaire to the supervisor for useful comments and corrections would help to validate the instrument.

Reliability of the Instrument

 

The test-retest reliability method is one of the simplest ways of testing the stability and reliability of an instrument over time. The test-retest approach was adopted by the researcher in establishing the reliability of the instrument. In doing this 25 copies of the questionnaire were administered on twenty-five selected respondents. After two weeks another 25 copies of the same questionnaire were re-administered on the same group. Their responses on the two occasions were correlated using Pearsons Product Moment Correlation. A co-efficient of 0.81 was gotten and this was high enough to consider the instrument reliable.

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Administration of the instruments:

 

Here, the writer states whether he/ she administers the test personally or through an assistant. He also indicates the rate of return of the copies of the questionnaire administered.

Scoring the instruments:

 

Here items on the questionnaire or any other device used must be assigned numerical values. For example, 4 points to strongly agree, 3 points to agree, 2 points to disagree and 1 point to strongly disagree.

Table of Analysis

S/N

Item

SA

A

D

SD

ONCE

TWICE

THRICE

Method of Data Collection

 

The researcher collected data using the questionnaire. Copies of the questionnaire were administered by the researcher on the respondents. All the respondents were expected to give maximum co-operation, as the information on the questionnaire is all on things that revolve around their study. Hence, enough time was taken to explain how to tick or indicate their opinion on the items stated in the research questionnaire.

Method of Data Analysis

 

In this study, the mean was used to analyze the data collected. A four (4) point Likert scale was used to analyze each of the questionnaire items.

The weighing was as follows:

VGE—————- Very Great Extent (4 points)

GE—————– Great Extent (3 points)

LE—————– Little Extent (2 points)

VLE—————- Very Little Extent (1 point)

And;

SA—————– Strongly Agree (4 points)

A——————- Agree (3 points)

D—————— Disagree (2 points)

SD—————- Strongly Disagree (1 point)

The mean of the scale will then be determined by summing up the points and dividing their number as follows with the formula:

x = ∑fx

N

= = 2.5

Where; x= mean

f= frequency

X= Nominal value of the option

∑= summation

N= Total Number

Therefore, the mean of the scale is 2.5.

This means that any item statement with a mean of 2.50 and above is considered agreed by the respondents and any item statement below 2.5 is considered disagreed.

WORKING UP A TABLE OF CONTENT FOR A RESEARCH PROJECT WORK

WORKING UP A TABLE OF CONTENT FOR A RESEARCH PROJECT WORK

 

INTRODUCTION:

 

A table of content in a research project composing is essentially the connection of the project. A table of content can be described as the down to a business review of a project by which a writer structure the various headings, subheadings of conversation on the research project work and where or pages the entire information can be gotten. So for the direct course of pages on research project work, it is reasonable for research writers to outfit its readers with a table of content.

A table of content is a guide for the readers and taking everything into consideration; it should be important, goof free and legitimately to the core interests.  In the event that you basically set out as an apprentice recorded as a printed version of your final year project as a student and you are worrying over, how to develop a not too bad table of content for your project. In reality, stress no more since I am x-raying how one can develop a table of content for research work.

DEVELOP THE RESEARCH PROJECT WORK FIRST:

 

To get a mistake-free table of content, it is useful that you work out the research work first, to ensure the final headings for each research review what's more the right numbering. So one needs to complete the research project work before making the table out of content.

PUT FINISHING CONTACTS TO THE REVIEW:

 

Put the basic changing work to the survey like genuine numbering the pages and having suitable headings and reevaluating every single basic slip up, so that on the off chance that you are truly making the table out of content, you wouldn't exclude or incorporate what was at that point erased or precluded

SKETCH AND CHECK HOW THE TABLE OF CONTENT WILL LOOK LIKE:

 

It is basic to have an overview of your table of content before recollecting it for your fundamental project work, so don't hesitate to have a sketch of your table of contents and make all the indispensable reviews and commitments before moving or using it for the research work.

ADJUSTING THE TABLE OF CONTENT:

 

A better than a normal table of content needs genuine adjustment. So it is noteworthy that sticking to rules are adjusted *Create two areas on the page to show the headings on one side and the figures of pages where the headings are organized on the opposite side. The title of the headings ought to be on the left while the measure of the pages where the headings are orchestrated on the right. Make subheadings underneath that’s including of each spread out heading. *Use single line dissipating while making and the content estimation ought to be '12'

CHECK FOR SATISFACTION:

 

The table of content when done ought to be reconsidered or recheck to be certain that all that should finish it is set up. Check the spellings of each heading, subheading and that each heading or subheading contrasts and relating page or portion numbers in the right area.

Also, read:

HOW TO WRITE CHAPTER THREE OF YOUR RESEARCH PROJECT (RESEARCH METHODOLOGY)

WORKING UP A TABLE OF CONTENT FOR A RESEARCH PROJECT WORK

EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS

EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS

EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS

 

EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS: EXECUTIVE SUMMARY

 

Samuel Okon Ekpo has been seriously engaged with the food business for quite a long while. In spite of the fact that applauded for the nature of a large number of the things on their menu, Extravagant Foods have achieved an extraordinary reputation for their treats. Following quite a while of frozen for their enhanced whipped cream fixings, they have chosen to seek after showcasing these items independently from the eateries (restaurants).

Extravagant Foods have built up a few plans for an enhanced whipped cream beating. They incorporate chocolate, raspberry, cinnamon almond, and strawberry. The evaluated timeframe of the realistic usability of the item is 21 days at refrigeration temperatures and up to six months when frozen.

The likes plan to showcase this item in its frozen state in 8 and 12-ounce plastic tubs. They additionally mean to have the items accessible in six-ounce pressurized jars. Exceptional consideration has been given to building up an appealing mark that will pressure the gourmet/ specialty to fame nature of the items.

Table of Contents

EXECUTIVE SUMMARY

BACKGROUND AND HISTORY

DESCRIPTION OF PRODUCTS

MARKET DESCRIPTION

COMPETITION

MARKETING STRATEGIES

MANUFACTURING PLANS

FINANCIAL PROJECTIONS

CONTINGENCY PLANS

EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS: BACKGROUND AND HISTORY

 

Samuel Okon Ekpo has been seriously engaged with the food business for quite a long while. In spite of the fact that applauded for the nature of a large number of the things on their menu, Extravagant Foods have achieved an extraordinary reputation for their treats. Following quite a while of frozen for their enhanced whipped cream fixings, they have chosen to seek after showcasing these items independently from the eateries (restaurants).

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EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS: DESCRIPTION OF PRODUCTS

 

Extravagant Foods have built up a few plans for an enhanced whipped cream beating. They incorporate chocolate, raspberry, cinnamon almond, and strawberry. The evaluated timeframe of the realistic usability of the item is 21 days at refrigeration temperatures and up to six months when frozen.

The likes plan to showcase this item in its frozen state in 8 and 12-ounce plastic tubs. They additionally mean to have the items accessible in six-ounce pressurized jars. Exceptional consideration has been given to building up an appealing mark that will pressure the gourmet/ specialty to fame nature of the items.

EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS: MARKET DESCRIPTION

 

The flavored whipped toppings that Extravagant Foods will market will fall into two distinct categories: Dairy products and gourmet/specialty foods. This business plan will look at these two markets separately.

Gourmet/Specialty Products: Kalorama Information LLC, a market research firm based in New York, indicates that the gourmet/specialty foods market will continue a fast-paced growth well into the next decade. This $39-billion domestic industry has doubled since 1992 and is expected to continue double-digit growth through 2002. While demographic information indicates that this sector of the industry is strongest in metropolitan areas, there are also growth opportunities in smaller communities. Packaging and point of purchase marketing efforts are especially important in this market, and special attention will be given to these aspects of the Whipped Dream.

EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS: COMPETITION

 

There are a few brands of whipped besting accessible in the retail outlets. There are additionally dry blends accessible; however, these are not immediate rivalry for Whipped Dream. As per marketing projections at basic food item outlets, roughly 65% of the national brand arranged whipped beating is sold in frozen tub structure, while the staying 35% is in pressurized can shape.

The qualities of these items are their market shares and distribution channels. They are available in virtually any retail staple outlet and have increased solid market acknowledgment. They are additionally circulated with other refrigerated and frozen dairy items. Finally, they are evaluated at 800-1050 for each 8-ounce tub or 6-ounce pressurized can, a bit of leeway when contrasted with the recommended retail cost of Whipped Dream.

The weakness of these products is the lack of variety. None of these companies produce or market a flavored topping. Several of the products are also classified as ‘whipped topping’, but are actually not dairy-based.

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EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS: MARKETING STRATEGIES

 

Growing a business isn't easy. First, you need a viable idea. From there, you need to discover a profitable niche, define a target demographic and have something of value to sell them. Whether you're peddling products, services or information, getting the word out has become increasingly burdensome. And without the right marketing strategies to fuel your growth, churning a profit and staying afloat is virtually impossible.

However, identifying the right strategies to market your business is often likened to rocket science. How do you get your message to the right audience and do it effectively? How do you boost visibility and increase sales while sustaining a profit with a converting offer? Today, with so much vying for our attention from social media, to search engine optimization, blogging, and pay-per-click advertising, it's easy to see why most are ready to pull their hair out.

The truth is that what got you to this point in business is likely not going to get you to the next level. If you're feeling stuck, join the fray. Most entrepreneurs are so busy working "in" their businesses that they fail to work "on" their businesses. As a result of dealing with the day-to-day operations of a company that includes customer hand-holding, supply-chain demands and more, we often neglect to wield the right marketing strategies that will help fuel our business's growth.

What does it take to do that? Simply put, you have to take a step back for a moment. You have to analyze and understand the basic mechanics of your message and how to effectively reach a larger audience without losing your shirt. The secret to all of this? No matter what marketing strategy you use, if you don't have an effective sales funnel and optimize your conversions, you'll just be throwing money away.

What are the best marketing strategies to use? 

Most businesses are faced with a conundrum. It's a Catch-22. There's a clear need for increased visibility to drastically improve sales. But in order to get more visibility, businesses have to spend more money. When that well runs dry, what are you supposed to do?

There is no obvious and clear answer to that question that covers all situations. But there are things that can be done today, right now, even on a shoestring budget, to reach more customers without breaking the bank. However, it all boils down to time. If you lack the money, you sure better have the time to put in the sweat equity.

Either way, you slice it, as long as the fundamentals of a sound business are there and you're working tirelessly to build an authentic relationship with the consumer by sincerely trying to add value, then there are 10 go-to strategies you can use to market any business online.

Succeeding as a small business often comes down to the effectiveness of your marketing campaigns. You will need to employ many powerful marketing strategies

Long-term success means consistent revenue. However, continued success for small businesses is not just a numbers game; it acquires greater depth. From a marketing point-of-view, long-term success is achieved if you’re able to consistently maximize ROI from your campaigns.

But now let’s get down to the business plan and the marketing strategy at hand locally

Distribution of Extravagant Foods Whipped Dream product will begin in the local Gwagwalada area council. The Extravagant have an established name and reputation in this area, and product introduction should encounter little resistance.

Special attention has been given to developing an attractive label that will stress the gourmet/specialty nature of the products. A copy of the label is attached to the appendices. James Michaels, a business planning and marketing specialist at the Food and Agricultural Products Research and Technology Center at Kogi State assisted with developing the label and conducted a focus group study to evaluate the image projected by the label as well as the packaging.

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EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS: MANUFACTURING PLANS

 

Extravagant Foods has a 50-gallon high-speed mixer, a pressurized tank in which the product can be gassed with nitrous oxide, and a 10-foot by the 10-foot walk-in freezer, enabling them to both produce and store frozen tubs of Whipped Dream. This process is already established on a commercial scale. They are in fact already making Whipped Dream for use in their restaurant and storing it in the freezer.

Sadiya Ibrahim feels that the specialty nature of the product will lend itself well to the pressurized can, and this was confirmed by the focus group conducted. To pursue that opportunity, Extravagant Foods has contracted production of the pressurized 6-ounce cans with Farm Fresh, dairy processing firm. A non-competition/non-disclosure agreement is in place, and a copy of this document is included in the appendices.

EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS: FINANCIAL PROJECTIONS

 

The following pages include multi-year projections for income, cash flow, balance statements, as well as estimated financial ratios. These projections are for the Whipped Dream division of Extravagant Foods LLC only. Historical financial information on Extravagant Foods restaurants is available upon request.

EASY STEPS TO WRITE A BUSINESS PLAN FOR YOUR BUSINESS: CONTINGENCY PLANS

 

While careful planning was involved in setting the strategic goals for Whipped Dream, it may be that these goals are not met. The Extravagant decided to set a zone of acceptability for meeting sales and financial objectives. For both sales and financial objectives, a 10% negative deviation from expected sales and projected returns on assets will be accepted. However, if sales objectives and returns on investment are less than 90% of projections, certain actions will be taken. These actions include:

  1. For unacceptable sales levels during the first year: Extravagant Foods will combat this problem by doubling in-store promotions of Whipped Dream in Gwagwalada area council. Sadiya will personally arrange and carry out these promotions on weekends at peak shopping times. If sales do not increase within one month of the in-store promotions, Extravagant Foods will advertise in the weekly shopping circulars of the stores for one month.
  1. For unacceptable sales level: After 6 months of marketing products in these two metropolitan areas, sales will be evaluated. If not meeting acceptable sales levels, Extravagant Foods will consider contracting with local marketing specialists in Abuja City to carry out the in-store promotions and push the products to the stores. This contractual relationship will be based upon sales commissions (to be determined by the specialists and Extravagant Foods  ), thereby providing an incentive for the specialists to generate sales of the Whipped Dream.
  1. For unacceptable business liquidity: In the event that the business lacks liquidity, Extravagant Foods will examine their accounts receivable procedures to ensure that payment periods are just and that payments are being received in a timely manner. Also, cash flow projections will be reviewed to determine if unforeseen cash layouts/expenses are undermining the financial health of the enterprise.
  1. For unacceptable returns on equity: If returns on assets and owners’ equity fall below acceptable levels, Extravagant Foods will first examine and compare the per-unit costs of production and marketing with sales prices. If the margins are too thin, a price increase for products sold in specialty/gourmet shops will be considered. However, because established non-flavored substitutes already exist at lower prices, the lost sales resulting from a price increase may make this option unsuitable for products sold in general food stores. Extravagant Foods will, therefore, assess opportunities for minimizing production costs and examine different marketing/distribution alternatives.

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